Luxury travellers are one of the most stable tourist segments in Spain in these times of crisis.
Demands are high, the investment needed to meet their needs too, but its recovery far exceeds the more modest projects. More and more travellers, even those who do not belong to this group, want to pamper themselves and enjoy 5-star experiences.
The increased competition has led to a democratization of prices, although they are more expensive than the 4-star hotels in the centre of Barcelona or Madrid, are now more affordable than a few years ago.
This type of luxury accommodations are usually found in coastal areas, among which especially stand out -for attention and exclusive services and facilities- the 5-star resorts in Costa Adeje, such as the Grand Hotel Salomé; some hotels with golf course in Majorca located close to Palma -Llucmajor, Son Vida or Calvià-; or Adults only accommodations in the coast of Marbella and the the Spanish Levante.
Luxury… 4-star hotels
Luxury is not only present in the 5-star hotels before mentioned. This added value is growing even more in hotels that form the 4-star and 4-star superior segment. An example is the line of boutique hotels in Madrid and Barcelona which belong to the Petit Palace Basque chain, often protagonist of our lists that include some of best hotels in the country. Their work, based on an investment in emblematic and historic buildings, completely refurbished with exquisite taste and care to preserve its essence, has turned it into one of the hotel companies preferred by travellers with high purchasing power.
Examples such as the hotel in front of El Retiro Park in Madrid, the accommodation in Calle Serrano or the museum hotel in the centre of Barcelona are a good example of how they have managed to place their 4-star hotels among the most visited luxury hotels in the country.
In a similar way, we find the Catalonia chain, which works with a similar concept in which design spaces are the key element. One of the more elaborate accommodations in this sense is its hotel in Berlin, Catalonia Berlin Mitte, which has become an authentic treasure of urban art in the German capital and a hotel of reference for executives and directors of our country travelling to Berlin.
The rest of their accommodations are located in the centre of Madrid, Tenerife, Majorca, the Caribbean and, especially, Barcelona, where they have several 3 and 4-star hotels aspiring to become the new luxury hotels in the city, offering a price really affordable for almost every budget.
Some of the most outstanding ones are Catalonia Las Cortes in Madrid, Catalonia Majorica in the promenade of Palma, and Catalonia Barcelona Plaza which is one of the most exclusive accommodations in the centre of Barcelona for both tourists and business travellers.
Luxury in the Caribbean
Since we have mentioned above that this type of chains that are leading the segment of new luxury hotels in Spain have arrived to the Caribbean with this new concept, we invite you to check the result. Whether you opt for Catalonia Riviera Maya or for Catalonia Bavaro Beach, in both’ of them you will find good taste for design, pervaded by touches of tradition of the destination. Luxury services but prices are still affordable and tight, especially in All Inclusive accommodation. The facilities are, as usual in this type of beach resorts in the Caribbean, so modern and spacious.
This type of luxury hotels on the beach has their counterpart in the major cities in the Caribbean.
Thus, Colombia represents a leading country, with outstanding examples such as Dann Hotels with gems such as Dann Carlton Bucaramanga Hotel and Dann Carlton Bogota Hotel, which offer all the luxuries of a 5-star resort but right in the centre of both cities.